PONY-O ponytail holder for red carpet ponytails on fine hair, thick hair, curly hair or straight hair

PONY-O Ponytail Holders: What is a PONY-O

January 20, 2022

What Is PONY-O? The Bendable Ponytail Holder That’s Changing Hair Forever

PONY-O bendable hair ties

The PONY-O is a unique, patented bendable ponytail holder that's revolutionizing the beauty industry worldwide—and changing the way women feel about wearing their hair up.

Sure, we might be a little biased... but just hear us out. 😉

Think about all the ponytail holders out there—elastic bands, scrunchies, telephone cord ties—they may look different, but they all work the same way! 😬

They stretch out. They lose their shape. They require you to wrap and twist them until they feel painfully tight.

The result? Damage, discomfort, and a droopy ponytail in minutes. 😩

It’s time for an upgrade—PONY-O changes the game! 🚀✨

Here’s a crazy fact: the elastic hair tie was invented by Thomas Hancock... in 1820! That’s over 200 years ago.

Can you think of anything else we still use daily that was invented back then? Yeah... we can’t either.

Why Is PONY-O Different?

First and foremost, PONY-O bends—it doesn’t stretch!

It’s the only bendable ponytail holder on the market—and it never loses its shape.

At the heart of PONY-O’s genius is a soft but strong copper core—flexible enough to bend perfectly to your ponytail, yet strong enough to hold even thick, heavy hair.

Unlike flimsy elastic bands or cheap knock-offs, PONY-O’s wider design provides more surface area for an all-day, no-slip hold without damage!

The result?

Thicker, fuller-looking ponytails
Comfortable, secure hold
No breakage, no hair dents, no headaches!

Whether your hair is fine, thick, curly, layered—you name it—PONY-O works for every hair type with effortless volume and versatility. 💕💪

Waterproof, Sweatproof, and Germ-Proof

PONY-O’s soft silicone coating (NOT rubber!) makes a big difference.

It won't absorb oils, dyes, or hairspray—and it’s completely waterproof, sweatproof, and germ-proof. 💦🦠

Need easy sanitization? Just wipe it down with hand sanitizer—no damage, no worries.
That’s why nurses, doctors, and first responders love PONY-O for an all-day, hygienic hold. 👩⚕️🚑💙

doctor wearing pony-o with mask

Like Little Pillows for Your Hair

When you use a PONY-O, you're not just grabbing any ponytail holder—you’re hugging your hair in tiny, cushioned pillows.

Here's how to do it:

Grab your hair with your thumb and forefinger (not your whole hand).
Pull it through the PONY-O.
Flatten the PONY-O and let go of your ponytail (yes, it feels weird at first).
Hold the sides and bend each end down separately—one at a time.

Those little dots inside the PONY-O aren't just decorative—they gently grip your hair without damaging the follicle or creating painful tension.

How Does PONY-O Work?

The magic of PONY-O lies in its simplicity.
It bends. It holds. It stays.

Here’s the quick how-to:

Start with your PONY-O in its full circle shape.
Insert your thumb and forefinger through the circle (think baby shark 🦈).
Gather your ponytail through the circle using just your fingers.
Bend the left side down first, then bend the right side down.

🚫 Don’t fold it in the middle like a taco—you’ll be mad at us (and it won't hold your hair).
✅ Do bend each side individually for a secure, comfortable hold you can actually trust.

Test it by giving it a little tug—your ponytail will feel secure without pulling on your scalp.

Want an even tighter hold? Just bend the ends down a little more—no rabbit-ear pulling required. (In fact, don't do that—it will loosen it!)

use your thumb and forefinger